Community

Excuse me for being a bit cynical but this seems so wrong on so many levels.

1. It seems almost entirely focussed on the 'convenience' of the operator rather than the customer - or maybe it is just me that doesn't quite see the appeal of standing outside to start a transaction and then queuing up inside to actually get my cash.

2. Weren't ATM 'invented' to cut out the middle-man - the teller/cashier - in the first place?

3. Err, didn't cashback get there first?  

4. Even payment services providers such as Paypoint (which already has 30,000 terminals in the UK, Romania and RoI) could do this if it was such an amazing idea.

Maybe I'm missing something but the statement that this "is one of the most important products ever to be introduced to the self-service banking industry"  seems to be a candidate for Marketing Hyperbole of the Year!. ' Course, happy to hear where I've missed the plot!

Robin,

I really really like (the idea of) Breeze too.  However, it doesn't seem to me to be PFM - or at least not traditional PFM. Just decent mobile banking. Although... maybe that it was is good about it (!)  Maybe PFM is about managing money on the move and managing money in privacy.  And is two (or more) separate things?

As far as mobile banking are concerned i think there are few who can touch Breeze for its usability and appeal.  It's a world leader in this respect for sure.  But I'm not sure it really helps budget or plan or manage

But Breeze seems to be aimed at the 'too cool for school' segment.  It's nice that we know who the 'coolest intern' in the world is and great they work for SC- but has it improved the service that long standing customers have received - I guess we'll wait for that one.  Gareth

This is surely an April 1 post not April 7? Unbelievable!